Overview
An avant-garde portfolio concept for a fictional creative agency, built to push the extreme boundaries of experimental web typography, scroll-hijacking, and brutalist design aesthetics.
The Challenge
When an agency's website is too complex, it distracts from the actual portfolio work. The challenge was to create a site that was a masterpiece of interaction design in its own right, functioning as a flex of technical capability without overshadowing the case studies.
The Solution
I crafted a highly immersive, kinetic typography experience. The custom cursor interactions dynamically warp the layout, and I utilized massive, oversized typography paired with fluid micro-animations on hover states. The transition between pages uses cinematic masking effects to make the entire site feel like one continuous film sequence.
The Impact
Showcases deep expertise in advanced interactive web design, GSAP animations, and creating memorable, brand-defining digital experiences.
